Founded in May 2003, BMW Brilliance Automotive Ltd. (BBA) is a joint venture between BMW Group and Brilliance Auto Group. Its business operations include R&D, procurement, production, sales and after-sales services of BMW automobiles in China. BBA is focused on high-quality development and aspires to be the leading sustainable provider of first-class individual mobility across the entire value chain of China’s automotive industry. BBA has state-of-the-art production base in Shenyang, Liaoning Province, branch companies in Beijing and Shanghai, and a subsidiary named Lingyue Digital Information Technology Ltd., with offices in Beijing and Nanjing. The joint venture has around 26,000 employees, more than 450 local suppliers, and has been the top taxpayer in Shenyang for 18 consecutive years. BMW’s national sales and service network of over 740 outlets has a leading reputation for customer satisfaction among premium automotive brands in China.
BBA’s production base in Shenyang is the largest one in the BMW Group’s worldwide production network. Guided by the BMW iFACTORY production strategy, its plants produce technology-leading BMW products using the latest manufacturing processes and digital innovations. BBA currently manufactures the all-new BMW 5 Series LWB, the first-ever BMW i5, the BMW 3 Series (long and standard wheelbase) and BMW i3, the all-new BMW X1and the first-ever BMW iX1, BMW X3 and BMW iX3, and the new BMW X5. In 2023, BBA produced around 728,000 BMW vehicles across its production systems. Plant Dadong, Plant Tiexi and Plant Tiexi Lydia Site are locations to vehicle production. Plant Tiexi is also home to an R&D Center and Powertrain Plant, which produces BMW Group’s latest 3 and 4 cylinder engines and 5th generation high-voltage batteries. The company significantly expanded its production footprint in 2022, by opening the Plant Tiexi Lydia Site and a major extension of Plant Dadong. During its 20th Anniversary celebrations in May 2023, BBA announced the construction of a new 10 billion RMB battery assembly site, where it will manufacture BMW’s 6th generation high-voltage batteries for locally produced NEUE KLASSE models starting from 2026.
Sustainability is central to BBA’s corporate strategy. As well as lowering its fleet emissions by launching more electrified and low-emission vehicles, BBA has significantly reduced its CO2 emissions, energy consumption, and water consumption per vehicle produced over the years. Its production base is powered by 100% renewable electricity and features closed-loop systems for steel and aluminum. It shares its best practices with its partners to establish CO2 disclosure mechanisms and energy management capabilities, to cascade sustainability into its value chain. Through these actions, BBA is contributing to the BMW Group target of reducing CO2 emissions across the entire life cycle of a vehicle by at least 40% by 2030 from 2019 levels. In 2022, BBA topped the Green Development Index (GDI) of China’s automotive companies for the 4th consecutive year and was designated a “National Green Plant” for the 6th consecutive year.
Corporate Social Responsibility (CSR) is an integral part of BBA’s sustainable development strategy. Sustainability is much more than just being green and reducing the low-carbon footprint, it is also about the harmonious development and interaction of people, environment and society. BMW CSR leverages BMW’s core strengths and stakeholders to address social challenges, create shared value and contribute to Chinese society. BMW CSR activities focus on three major issues of Chinese society, namely “Traditional Culture Protection”, “Biodiversity” and “Social Development”, to continuously contribute to a better Chinese society with innovative and responsible solutions.
As a responsible corporate citizen of China, BBA is fully committed to developing local talent, creating high-quality jobs, actively supporting its partners, and contributing to the economic development of Shenyang, Liaoning Province and Northeast China. It will continue to integrate responsible and sustainable practices throughout its entire value chain, lead the industry’s transformation towards “Electric. Digital. and Circular”, contribute positively to Chinese society and provide its customers with the high-quality products and services that the BMW brand stands for.
With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW Group is the world’s leading premium manufacturer of automobiles and motorcycles and also provides premium financial and mobility services. The BMW Group production network comprises 31 production and assembly facilities in 15 countries; the company has a global sales network in more than 140 countries.
In 2019, the BMW Group sold over 2.5 million passenger vehicles and more than 175,000 motorcycles worldwide. The profit before tax in the financial year 2019 was € 7.118 billion on revenues amounting to € 104.210 billion. As of 31 December 2019, the BMW Group had a workforce of 126,016 employees.
The success of the BMW Group has always been based on long-term thinking and responsible action. The company has therefore established ecological and social sustainability throughout the value chain, comprehensive product responsibility and a clear commitment to conserving resources as an integral part of its strategy.
Brilliance Auto Group Holdings Co. Ltd (hereinafter referred to as “Brilliance Auto Group”) is a Chinese automobile manufacturer headquartered in the city of Shenyang. It is a major state-owned enterprise under the administration of the State-owned Assets Supervision and Administration Commission of Liaoning Province. The history of Brilliance Auto Group can be traced back to the state-owned Northeast Highway Administration Automobile Repair and Manufacturing Plant, which was established in 1949. In 1959, the renamed Shenyang Automobile Manufacturing Plant trial produced five “Julong” branded lorries and began a new chapter of vehicle manufacturing in Shenyang.
With 46,000 staff and total assets of over 190 billion RMB, Brilliance Auto Group owns six vehicle manufacturing companies, two engine manufacturing companies and multiple parts manufacturing companies in Liaoning, Sichuan and Chongqing. It has four listed companies (Brilliance China Automotive Holdings Co., Ltd., Shanghai Shenhua Holdings Co., Ltd., Jinbei Automotive Co., Ltd. and Xinchen China Power Holdings Co., Ltd.) and more than 160 wholly-owned, holding and shareholding companies. It has established CKD factories in partner countries as part of China’s Belt and Road Initiative.
Brilliance Auto Group specializes in R&D, manufacturing and sales of automobiles, drivetrains and core parts, as well as the automotive aftermarket business. It is also involved in other industries including auto financing and alternative energy (wind power and other renewable energies). Brilliance Auto Group has two nationally certified enterprise technology centers, a national certified lab and a post-doctoral mobile workstation. It is capable of forward engineering throughout the whole process from complete vehicle styling, vehicle design to engineering development and pilot production and testing of prototype vehicles. The company also designs and develops drivetrains and other core automotive parts independently. It has three wholly-owned local vehicle brands: “Zhonghua”, “Jinbei” and “Huasong”; and two joint venture brands: “BMW Brilliance Automotive” and “Renault Brilliance”. Brilliance Auto Group produces a full range of passenger cars and commercial vehicles.
Brilliance Auto Group is committed to reform, innovation and open cooperation to facilitate its corporate transformation and high-quality development. It is dedicated to becoming an innovative and competitive automobile group with a global reputation.