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An All-round Paragon for New Luxury: the New BMW X3 Hits the
Market with 30 High-Value Standard Features

Aug 10, 2021

• The highly-coveted New BMW X3 again sets benchmark in its segment.
• A leader of its times with pioneering design, premium well-being, innovative high-tech and thrilling driving dynamics.
• 30 high-value standard features place the New BMW X3 unrivalled in the segment.

Beijing. On August 10th, the enticingly reworked new BMW X3 hits the market in China. The new model comes in 3 variants with the MSRP range from XXX to XXX RMB. Equipped with up to 30 high-value standard features to meet Chinese customer demands, the new BMW X3 will undoubtedly see elevated market popularity with enhanced product strength.

An example of success in the BMW X family, BMW X3 enjoys the position as one of the top players in the mid-size premium SUV segment with unmatched product strength, performance and versatility. Evolved with an ever more expressive character, cutting-edge digital technology, premium driving experience and superior dynamics, the new BMW X3 is again well positioned to bring high-quality lifestyle to its elite customers.

Exemplary new aesthetics displays the attitude of elites in the new era

The new BMW X3 preserves the model concept of BMW X3 and the DNA of its X family line-up, and in so doing, reaches a new level in design aesthetics. The enlarged double-kidney grille, visually raising the front end, gives the car a more confident presence, and joins the conspicuous lines on the hood to add a muscular touch. The three-dimensional LED Adaptive Headlights are flatter and more expressive, with newly shaped inner structure featuring slimmer light strips which took place of the previous hexagonal LED lights.

Extensive change was done to the rear end. In particular, a black border gives a more precise appearance to the C-shaped light strip in the also three-dimensional LED Rear Lights. More dimensional and muscular, the rear lights interpret modern luxury to the large extend. The entirely redesigned rear apron also features larger and sportier double polygonal tailpipes, conveying a more powerful presence. All new 20/21-inch wheels are available for the new BMW X3 make the vehicle a born sporty machine. In addition, the new Sophisto Grey paint finish adds an understated, sporty, mysterious and elegant touch.

Apart from the new M Sports Package, the New BMW X3 also for the first time comes in the Dark Line, catering to choices for class, fashion and sportiness. With an emphasis on sportiness, the Dark Line adopts a selection of black design elements, making a statement on the new BMW X3’s premium sporty appeal in its class.

Extraordinary product strength with a taste of premium well-being

Sit inside the new BMW X3 and you are immersed in a luxury atmosphere full of exquisite design details. The entire interior was rethought. The centre console accommodates the newly designed “control island” drawn from BMW’s latest interior design concept that optimizes the cabin layout. Three “control islands” integrate all the buttons in areas of lighting control panel, air conditioners and rocker switch, saving more space to make the whole cabin neat and spacious. The gear selection area, also reworked with a new single-panel design that exudes modern luxury, integrates all the once separate buttons and the iDrive controller.

Equal attention was paid to driving comfort. After unlocking the car, the Light Carpet strikes you as refreshing. The interior upholstery now fully adopts Sensatec 2.0, which is more sustainable and breathable, as well as finer to the touch than traditional leather upholstery. Exquisite contrast stitching, rhombic pattern, perforated surface and buttons in metallic gloss all demonstrate a taste of class.

Moreover, the noise reducing cabin benefiting from the SynTAK technology and ambient lighting options in 6 colours with 11 shades add up to create a serene luxury atmosphere. Panoramic sunroof keeps the cabin bright. The 3-zone control automatic air conditioning allows separate temperature settings for the driver, front passenger as well as at the rear. The PM2.5-grade filters on board help maintain good air quality inside the cabin.

The new BMW X3 is also developed with China-only luxury features. The Comfort Seat has thicker seat and backrest cushion compared to its overseas counterpart, and provides segment-only Rear Seat with Adjustable Backrest in 3 different angles. In addition, the back seat also comes with Comfort Headrest, giving it a further edge in comfort.

Higher intelligence empowered by innovative digital technology

State-of-the-art intelligent technology equipped on the new BMW X3 represents the BMW Group’s latest achievement in digital and connected driving. BMW Live Cockpit offers a fully digital display network that has a high-resolution 12.3-inch digital instrument display and central touchscreen display. The iDrive 7.0 Operation System and BMW Intelligent Personal Assistant allow customers to interact with the car via the iDrive controller, physical buttons, touch screen, voice command and gesture control. This enables varied and personalized interaction with the vehicle.

BMW Intelligent Personal Assistant (BMW IPA) is upgraded with enhanced conversational capability. It can open/close car windows precisely and for example “open the window half-way.” Customers can use BMW IPA to make restaurant reservations and set reminders & memos. It is also compatible with other smart voice services such as the Tmall Genie, which are able to play online music and control connected devices at home.

WeScenario is also available on board, covering such daily topics as video & music, children education, travel & entertainment, food recommendation and news in 14 mini programs selected by BMW. Customers can listen to the music on QQ Music and Ximalaya to make use of their fragmented time on road. The convenient Indoor Parking will also facilitate customers with a clear overview of underground parking lot so that they no longer have to worry about getting lost. Moreover, Wireless Apple CarPlay and Baidu CarLife help them seamlessly connect to their digital life.

Powerful output unleashes thrilling driving dynamics

The new BMW X3’s range comprises the X3 25i and X3 30i variants. The model is equipped with the powertrain with established fame, which boasts the latest BMW 2.0T four-cylinder inline engine and 8-speed automatic transmission. The new BMW X3 xDrive 30i has a maximum output of 185 kW, a peak torque of 350 Nm and a 0-100 km/h acceleration time of 6.8 seconds. Thanks to a sportiness-oriented chassis and three driving modes—SPORT, COMFORT and ECO PRO, customers can fully experience driving pleasure by switching between different power outputs at will.

The new model comes with BMW’s most advanced automated driving technology, creating a higher level of intelligence and convenience during driving. It includes Collision Warning System with Front Collision Warning, Emergency Stop Assistant and Lane Departure Warning, as well as Active Cruise Control.

BMW X3 has always been a forerunner in its segment with visionary technology and outstanding product strength. Sporting striking aesthetic design, iconic BMW driving pleasure, pioneering automated driving technology, and unparalleled digital service, the New BMW X3 will once again bring new momentum to the BMW X family, creating even more extraordinary driving experience for confident, forward-thinking and committed customers.

Information about BMW Group products is available to consumers via the Internet at:
http://www.bmw.com.cn
http://www.minichina.com.cn

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