BMW X1 LCI and Innovative BMW X2 Jointly Launched in China

• BMW LP product lineup increased to 7 models to further demonstrate BMW’s localization strategy;
• Two models with opposite characters to target different segment markets and to meet diverse needs from young consumers;
• Innovative BMW X2 sets the fashion trend with fabulous exterior, stylish interior and unique character;
• BMW X1 LCI demonstrates the latest X Family design language with fully-upgraded dynamic, configurations and technology;

(Beijing) On Oct. 11, the BMW X1 LCI, which promotes diverse lifestyles, and the Innovative BMW X2, which highlights individuality and fashion, are jointly launched nationally. The new BMW X1’s exterior adopts the latest BMW X Family design language with fully-upgraded configurations and connectivity features, which further meet young family users’ pursuits of high quality life. The target users of the New BMW X1 are people who yearn for diverse lifestyles and love to enjoy their lives with family and friends. The Innovative BMW X2 expresses youngsters’ pursuits of fashion and style with unqiue design, innovative technologies and a fully-optimized driving dynamic system. The target users of the Innovative BMW X2 are those who are not afraid to break boundries and to be trendsetters.

Ever since the young generation becomes the main consumers, every industry has been developing specific products to meet the consumer demands from the youngesters. The pair of the BMW X1 LCI and the Innovative BMW X2 is the perfect example. Being jointly launched, these two models offer more options for young consumers and also enhance the overall product strength of BMW Brilliance.

Diverse Ways to Express a Young Attitude

The BMW X1 LCI adopts the latest X Family design language, including an enlarged kidney grille and sharp LED headlights. The air intakes below the front fascia form a triangle that demostrate a powerful momentum. The vibrant L-shape LED headlights and 90mm tailpipes match perfectly with the overall figure. BMW X1 LCI also adds two paintworks – Piemontrot Red and Estoril Blue to better meet the needs of young consumers.

The new model creates a sporty dynamic with the first-configurated electric gearshift, Sport Seat and M steer wheel. Drivers can also enjoy a sufficient sunshine or fresh air with the largest-in-segment panorama sunroof.

The new model has the longest-in-segment wheelbase of 2760 mm, 130mm-sliding and 40:20:40-foldable rear seats, providing plenty space for family and friends. It also has an additional 100L storage space below the trunck floor. Moreover, the comfort access feature and automatic tailgate come in handy – when your hands are full, just use your feet to sweep the middle area at the back of the vehicle to open the tailgate.

Being a trendsetter and a rule-breaker does not only voice the life philosophy of young people nowadays, but it also demonstrates the young attitude of the Innovative BMW X2. It breaks the boundary between coupé and SAV with a unprecedented manner to demonstrate unique aesthetic.

Aside from pioneering innovative technologies, BMW uses extrodinary design elements to showcase the innovative essence of the brand. The upside down double kidney grill is a distinctive symbol of the Innovative BMW X2. The exclusive BMW logo on the C pillar is a highlight that pays tribute to the classic BMW 2000 CS and 3.0 CSL. Thanks to these design elements, the already creative Innovative BMW becomes even more special.

Innovative BMW X2 also provides two distinctive packages – MSP-X & MSP, the latter appears on this model for the very first time. The details on the Innovative BMW X2 demonstrate the power of BMW M in every way. Paired with two packages, the 18/19” M rims render a strong sense of sportiness; M Sport Seat is first applied to non-M models with three colors -- Magma red, Black and Mokka, which build an eye-catching sporty figure. The M steering wheel, dual black instrument panel and electric gearshift all bring out the authentic sporty style of BMW X2.

In the Digital Era, Technology is a Must-Have for Trendsetters

Even though BMW X1 LCI and Innovative BMW X2 represent two different life visions, they both have indespensible digital technologies that youngesters can not resisit.

The application of intelligent technologhies does not only allow users to enter the internet world with ease, but it also represents the latest achievements of BMW’s acclerated transition toward A.C.E.S (Autnomous, Connectivity, Electrification, Shared/Services). The new model offers a 10.25’’ touchscreen and full-color HUD that allow easy information access and operation. At the same time, the BMW X1 LCI and the Innovative BMW X2 are the two BMW models that first integrate Baidu CarLife into the classic BMW ConnectedDrive. Through this application, both Android and iOS users can connect their phones to the car to use third-party applications such as Baidu Navigation, Baidu music, QQ music, Xiaodu voice assistant and a search guide for parking lots, gas stations and restaurants, etc.

With Guareenteed Driving Dynamics, Efficiency is Always a Priority

The BMW X1 LCI and the BMW X2 offer fully-upgraded engine. The 2.0T engine undergoes comprehensive improvements in fuel consumption, emissions, acoustic performance and weight reduction after optimization. In addition to an 8-speed transmission, the new model is also equipped with a brand new 7-speed dual-clutch transmission for 1.5T and 2.0T two-wheel models. The 7-speed dual-clutch transmission boasts a swift and accurate gear shift with smaller size, low fuel consumption, and weight reduction, realizing precise gear shift without pausing torque distribution to its wheels. Take Innovative BMW X2 sDrive20i for an example, the fuel consumption per 100 km is as low as 5.8L, and 0-100km/h acceleration takes only 7.7 seconds. For the Innovative BMW X2 xDrive25i, the fuel consumption per 100 km is only 6.7L, while 0-100km/h acceleration has improved to 7.4 seconds. Both performances exceed the ones in the same segment.

Born to Stand Out with the Sporty DNA

Sportiness is the essence of BMW Brand. The New BMW X1 and the Innovative BMW X2 also present a exceptional dynamic handling.

The BMW xDrive, Dynamic Stability Control (DSC), Power Control (PC) and Driving Experience Control (DEC) work together to ensure swift power distribution along the axle. No matter it’s for fast driving or under harsh weather conditions, the model operates steadily. Comparing to the overseas version, the new BMW X1 maintains an outstanding handling performance with longer wheelbase. Apart from the excellent steadiness provided by BMW xDrive, features such as Hill Descent Control (HDC) and CBC (Cornering Brake Control) give users strong confidence and provide a relaxing and comfortable journey.

It is worth mentioning that Innovative BMW X2 has the same driving assistant system with X1. At the same time, it applies the innovative hydraullic shock absorption technology — 3 way strut mount, which allows a set up of shock absorbers with more comfort at distinct sportiness. It also ensures steadiness under both harsh road conditions and sporting driving. No matter the drivers are on the highways, mountain roads or in the cities, they can drive with absolute ease.

The BMW X1 LCI explores diverse life options for family and friends to live happily, while BMW X2 expresses unique aesthetic to live uniquely. Despite opposite characters, the dual stems from the same root and pefectly meet diverse needs of personality, high quality, pioneering technogy and high value from Chinese young consumer. The joint launch will further driven the growth momentum of the BMW X Family in the Chinese market.

BMW X1 LCI Suggested Market Price：

Model	Suggested Market Price (RMB)
sDrive 20Li Lifestyle	278,800
sDrive 20Li X line	296,800
sDrive 25Li Vantage	309,800
xDrive 25Li X line	339,800

Innovative BMW X2 Suggested Market Price：

Model	Suggested Market Price (RMB)
sDrive 20i MSP-X	266,800
sDrive 25i MSP/MSP-X Vantage	289,800
sDrive 25i MSP/MSP-X Exclusive	309,800
xDrive 25i MSP/MSP-X	329,800