The New BMW 3 Series Launches with the Most Distinctive Sport Aesthetics

• Distinct yet refined sport aesthetics: the New BMW 3 Series M Sport Dark Edition comes with a brand-new black package on top of the MSP version for enhanced individuality
• Refined interior: much more premium with M Sport steering wheel, standard front sport seats, new interior leather colors, and high-tech devices
• Smart and enjoyable high-tech devices: features new high-tech devices incl. 12.3'' digital instrument cluster, 8.8'' central touch screen with ID6 interface, wireless Apple CarPlayTM
• Superior as ever driving experience: unchanged believe in pure driving pleasure

(Beijing) The new BMW 3 Series is launched on September 21st with 12 models with MSRPs starting from RMB 288,000. Upgrades at 29 features provide better experience for customers, while further strengthening BMW’s high position in its segment.

Differentiating itself from others that offer slight styling changes or enhancements, the new 3 Series demonstrates BMW’s innovative designing philosophy and forward-looking platform technology.

Higher level of Sportiness, luxury, and individuality

The New BMW 3 Series offers significant interior upgrades to meet consumers’ pursuit of premium. Prominent features include the M Sport multi-functional leather steering wheel, sports seats for driver and front passenger, contrast-stitch dashboard, trims in carbon fiber look, and the newly-added seat color variants (Mocha, Cognac, and Black with Blue contrast stitching). Wherever you see, there lies the leaping improvements on the decent interior. Compared to the passionate and dynamic M Sport Style, the New BMW 3 Series Luxury Style represents elegance and confidence.

Besides the enhanced styling, the new M Sport Dark Edition has a sharper and more avant-garde style, taking BMW’s sport aesthetics to an unparalleled level.

“Dark” sport aesthetics with exclusive authentic sports features

In addition to the features of the M Sport Style, the New BMW 3 Series strives for a higher level of sportiness and individuality. It allows customers to express their personality and aesthetic tastes. The design is more consistent and clear-cut with a full range of dark elements, including dark headlights and rear lights, black kidney grill, black mirror caps, chrome black tailpipes, and the exclusive iron-grey 18'' M sport wheels. The M Sport Dark Edition adopts aluminum carbon optic trims and ash grain fine-wood trims for the standard-wheelbase and the long-wheelbase variant respectively, which enhanced its sportiness and luxury.

Added product value with the new cutting-edge technology

The New BMW 3 Series keeps abreast of the times in technology, demonstrating BMW’s vision in product development and platform capabilities.

The New BMW 3 Series features a 12.3'' digital instrument cluster. The 8.8'' central touch screen, carrying the new ID6 interface, enables screen split and menu customization according to user preferences on a display with higher resolution. The integration of wireless Apple CarPlayTM connects the vehicle to your iPhone more intelligently and securely. In addition, the M Sport Dark Edition and the 330Li xDrive Luxury Style have the exclusive Harman Kardon surround sound system as standard.

Superior as ever driving experience

The New BMW 3 Series is powered by B series TwinPower Turbo engine paired with an 8-speed Steptronic transmission. The BMW xDrive intelligent all-wheel-drive system allows the car to optimally distribute power between the front and rear wheels in as quickly as 0.1 second in any situation, thus ensuring dynamic stability and safety.

So far, the BMW 3 Series has had more than 14 million owners worldwide. In China, its owner base has been steadily expanding with a high position in the segment. In the first eight months of this year, more than 97,000 units of the BMW 3 Series were sold in the Chinese market, representing a growth of 19% compared with the same period last year. The New BMW 3 Series, a lengendary model equipped with cutting-eadge technologies, is set to hit new heights for BMW!

MSRP of the new BMW 3 Series:

Model	MSRP (RMB)
The new BMW 318i	288,000元
The new BMW 320i M Sport Style	320,000元
The new BMW 320i M Sport Dark Edition	349,900元
The new BMW 330i M Sport Dark Edition	452,000元
The new BMW 318Li	312,900元
The new BMW 320Li Lifestyle	325,900元
The new BMW 320Li xDrive Lifestyle	349,900元
The new BMW 320Li Vantage M Sport Style	353,900元
The new BMW 320Li Vantage Luxury Style	353,900元
The new BMW 320Li M Sport Dark Edition	369,900元
The new BMW 330Li M Sport Dark Edition	430,900元
The new BMW 330Li xDrive Luxury Style	486,900元